“Tesla: Disrupting The Auto Industry” Case Study

In this module, we looked at technology-based industries and the management of innovation. For this week’s assignment, review Tesla: Disrupting the Auto Industry, Case 12 (in your textbook). Remember:  A case study is a puzzle to be solved, so before reading and answering  the specific case study questions, develop your proposed solution by  following these five steps:

 

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  1. Read the case study to identify the key issues and underlying  issues. These issues are the principles and concepts of the course area  which apply to the situation described in the case study.
  2. Record the facts from the case study which are relevant to the  principles and concepts of the course area issues. The case may have  extraneous information not relevant to the current course area. Your  ability to differentiate between relevant and irrelevant information is  an important aspect of case analysis, as it will inform the focus of  your answers.
  3. Describe in some detail the actions that would address or correct the situation.
  4. Consider how you would support your solution with examples from  experience or current real-life examples or cases from textbooks.
  5. Complete this initial analysis and then read the discussion  questions. Typically, you will already have the answers to the questions  but with a broader consideration. At this point, you can add the  details and/or analytical tools required to solve the case.

Case Study Questions:

  1. How are the conventional (internal-combustion-powered) automobile  industry and the electric-powered automobile industry similar and how  are they different?
  2. Was it a mistake for Tesla to open its patents? Why or why not?
  3. What is Tesla’s strategy? What role does innovation play in this strategy?
  4. How sustainable is Tesla’s competitive advantage? What changes in  Tesla’s strategy or its management systems, if any, would you recommend?

 

  • Directions:
    – Write an essay that includes an introduction paragraph, the essay’s    body, and a conclusion paragraph to address the assignment’s    guide questions. – Do not address the questions using a   question-and-answer format.
    –  Charts/diagrams should be labeled and can be added within the body of your paper.
    – APA style should be used
    – Font will be: Times roman 12, and double space should be between  lines
    -At least 3-4 scholarly, peer-reviewed journal articles will be  used as references (including the below two).

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