Stage IV: Take-off

Stage IV: Take-off.  This is a critical time in a company’s life. The business is becoming increasingly

complex. The owners must decide how to grow rapidly and how to finance that growth. There are two key

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questions: (1) Can the owner delegate responsibility to others to improve managerial effectiveness? (2)

Will there be enough cash to satisfy the demands of growth? The organization is decentralized and may

have some divisions in place. Both operational planning and strategic planning are being conducted and

involve specific managers. If the owner rises to the challenges of growth, it can become a very successful

big business. If not, it can usually be sold at a profit.


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