Risks Related to Product Offerings

Their main risk with product offering is the ability to maintain user engagement as well as get more new users. Reducing is spending by marketers is a big risk for them as a lot of their revenue is generated from ads. They should try to make the user experience smooth and keep making necessary changes to engage the existing customers and attract new customers. Different social media platforms such as Tik-Tok are a big threat to the future of Facebook.

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