PowerPoint presentation

For this assignment, resume the role and use the same company that you used in your last assignment. Your company must have leadership strategies in place for HR. Your company is holding a leadership training workshop in which you will present leadership strategies to your new HR employees.


Create a 12–15 slide PowerPoint presentation in which you:

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  1. Provide the company’s mission statement.
    • Write one if you are using an imagined company.
  2. Explain why the HRM function is important to employee management and labor relations.
  3. Explain 3–6 leadership strategies that HR will use for conflict management, communication improvement, employee motivation, and behavior improvement. Provide a rationale for your choices.
  4. Discuss how you plan to measure the effectiveness of each leadership strategy.
  5. Include speaker’s notes or record audio* for each slide, as if you were presenting in front of your new HR employees.
  6. Use at least three quality resources in this assignment. Note: Wikipedia and similar Websites do not qualify as quality resources.


Week 3 Assignment

Afton Davis

Strayer University

BUS 302

Wanda Tillman




Creating a Culture of Innovation and Creativity

The chosen option for this is option one, which encompasses creating a new and innovative

company in the travel industry. Based on the industry, the company will be focusing on constantly

increasing sales, especially now that the industry begins to pick up after the emergence of a covid-

19 pandemic. Some of the products and services the travel company will offer include outdoor

recreation activities, cruise lines, travel insurance, package tours, car rental, hotels and

accommodation facilities.

As the company’s HR manager, I will emphasize that the organization leader encourages

creativity and innovation by designing an environment conducive to flourishing creativity. One of

the ideal leadership qualities I will emphasize to the retail company leader is risk tolerance.

Especially in the travel industry, risks are inevitable when innovation and creativity are the primary

concerns. Therefore, the leaders should step out of their comfort zone and give an adequate time of

risk evaluation before making any rational decisions (Briones, 2017). Emotional stability is yet

another leadership quality I would instil in the travel company leadership. The industry of

travelling is among the fields that serve a diverse population with different perspectives of things.

For instance, one is more likely to encounter provocative and irritating customers while on duty.

The leaders should remain vigilant by controlling their emotions to stay relevant to the customer’s

needs. Moreover, since innovation and creativity involve many risks, the leaders should have the

courage to face and evaluate the potential risk factors surrounding the organization. It is also

essential for the retail leader to have an open-minded attitude towards travel innovation and

creativity. Innovation and creativity require diversifying ideas. The leader should accommodate all

sorts of opinions and thoughts regarding how the company will be flexible to adapt to any kind of

environment offered by the technology.




Innovation and creativity are the primary lifeblood of a successful travel company. One of

the steps that a leader can take to contribute to the culture of innovation and creativity is

empowering the organization’s workforce to make decisions. This will allow the employees to feel

valued by the company, thereby getting motivated to contribute diverse, innovative ideas and

thoughts on how the entity should be driven. The leader can also contribute by promoting work-life

balance, which is significant in the modern office environment in the travel industry (Dalum n.d.).

In essence, the leader should consistently encourage his followers to manage their time well for

efficient service production. Visitors from different places of the globe tend to have different

reactions when interacting. The organization workforce needs a sober mindset to be able to

accommodate all types of customers and deal with them accordingly. The travel company

leadership should also refresh their employee’s skillsets occasionally. This is by introducing part-

time training sessions where employees will learn innovation skills to sharpen their creative

capabilities. Another step to consider is encouraging group collaboration among the workforce

members. In essence, group brainstorming sessions are considered an excellent approach to

promoting innovation at the travel workplace. This is even better when the company incorporates a

diverse workforce to contribute innovative ideas by sharing them with their peers.

One of the crucial qualities for leadership includes the ability to inspire and convince

followers. Organizational leadership is typically about leading a group of people to achieve the

entity’s specific goals and objectives (Gibson, 2015). Therefore, the followers must trust their

leader to get inspired and convinced to follow a particular direction without questioning willingly.

Another essential quality is to be an active listener. Listening skills are essential since the leader

will effectively collect the workforce’s needs to respond to them. In other words, listening will




enable the leader to gather enough information regarding the travel industry, thereby formulating

effective decisions to boost the company’s innovative services to customers.

One of the barriers to fostering a culture of creativity and innovation is a lack of effective

leadership. Incompetence leaders are more likely to fail a culture of innovation since they will lack

the commitment to driving the organization towards the right direction (Demircioglu, 2018). Also,

bureaucratic policies and red tape are more like to offer barrier challenges to fostering innovation

and creativity in the company. If the organization’s policies and regulations are based on

bureaucracy, this may hinder or stifle its workforce to contribute their opinions and thoughts to the

entity’s issues. The company will therefore lack diverse options of dealing with the problems it

may be facing.

The company can coach and support its employees by practicing and demonstrating good

leadership skills to the organization workforce. The leader should lead by example in that he

should ensure to offer practical directives that will promote trust and inspiration to the employees.

He should exercise all the effective traits of leadership by making rational decisions whenever the

organization encounters challenges. Also, it should create a friendly environment whereby

employees will feel appreciated and accommodated by the organization’s management. This is by

engaging the employees in the decision-making process that involves the issues surrounding their






Briones, N. M. (2017). Innovation Leadership.

Dalum M. (n.d.) Steps to Promote a Culture of Innovation at your Workplace. Retrieved from;

4 Steps to Promote a Culture of Innovation at your Workplace

Demircioglu, M. A. (2018). The effects of empowerment practices on perceived barriers to

innovation: Evidence from public organizations. International Journal of Public

Administration, 41(15), 1302-1313.

Gibson D. L. (2015). Hurdling Creativity Barriers: A top-down approach for encouraging

innovation in the workplace. Retrieved from:



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