Creating a Short, Self-Administered Survey

Learning Goal: I’m working on a surveys question and need an explanation and answer to help me learn.

For this assignment, you are tasked with creating a short, self-administered survey. Your survey should be clear and understandable such that someone could pick up the survey and take it entirely on their own (e.g. without your help to guide them through the questions). Your survey should be 2-4 pages in length and have about 25 questions.

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Your survey should include:

  • An opening description of what the purpose of the survey is, why the respondent is being asked to take it, any benefit to the respondent for taking it, instructions they may need for how to take the survey (including how to return the survey), and an explanation as to the extent of confidentiality and anonymity that can be expected, etc.
  • Clear instructions for each section of the survey about how the respondent should answer the questions (e.g. “select the answer choice that best represents how you feel” or “rank the following from 1 to 10 where 1 represents your smallest need and 10 represents your biggest need” etc.)
  • Well-organized and clear section headings and clearly numbered questions to help guide the reader through the survey.
  • Demographic questions (e.g. sex, age, race/ethnicity, level of education, religious affiliation and/or other background questions about your participants that you think are relevant to the purpose of your survey). Remember that we don’t want to collect personal information about people that is not necessary for us to achieve our research goals. Be thoughtful about what demographic information is important to collect.
  • A combination of close-ended and open-ended questions to address your survey goals. Your survey should have a good mix of both types of questions.


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